Featured ITC Practitioners
Interview With ITC Coach Sonia Georgiadou

1. How have you been using the Immunity-to-Change approach?
I have been using Immunity-to-Change quite extensively as I have taken a large number of individual clients on board for my practice period. But right from the beginning, my prime focus was on a self-exploring ITC journey which led me to conclude that continuous self-learning lies at the heart of effective ITC coaching.
The combination of significant self-learning together with a variety of client experience helped me familiarise with the method, understand each and every step in-depth and see it from different angles. It helped my self-awareness both as an individual and as a coach but it also gave me a lot of data about the many different challenges of the ITC journey.
I have also been using ITC for group coaching which proves to be very powerful when the group is open to new learning. What I observe is that when there is openness in the group the dynamics are different as the participants have a feeling of belonging while self-exploring.
2. What about this project was most exciting, gratifying, or illuminating for you as a facilitator/coach?
ITC is a solution-based approach with measurable results for both the client and the coach. The method proved to be practical and at the heart of organizational effectiveness. You need a clear goal, a diagnosis, tailor-made survey feedback and a destination with clear milestones. And you need to envision and define success measurement before you can start the real work. But defining the goal is critical for the end result and engaging the client to self-exploration that leads to the root of the problem is challenging. While practicing and trying and testing I realized that helping the client envision and define success is a key step not to be surpassed. And as I do so, I empower them to raise their expectations high.
What excites me furthermore is that althogh the method has been applied successfully within organizations for many years Bob and Lisa are constantly enhancing it with a learner's attitude.
3. If you could share one or two key lessons learned or best practices from this experience, what would they be?
My key lesson is that 'knowing' prevents us from seeing new possibilities and -as such- locks potential. This observation has changed my coaching approach tremendously. I now enter the relationship with an attitude to explore rather than offer solutions. This creates a containing environment for the client to discover by themself the real obstacles to not acheiving their goals. They then engage in self-learning that helps them overcome their obstacles and experience meaningful progress.
4. What feedback, if any, have you gotten from your client(s) or any relevant stakeholders (bosses of the client, their family, etc)? What kind of results did your client(s) experience from the coaching?
Clients often come to me eager to talk about their challenges and early in the discussion the focus goes on their colleagues, their peers, their boss, or the economy. That’s what they can’t solve. As we create an ITC map together, they begin to see how they actually become the main contributors to their own obstacles. Clients find the method very effective and realize that lasting change starts from the inside. Throughout our work they find out that the solutions to our complaints lie with just us. Overall the result is that understanding themselves better, they become more effective in addressing their own challenges but also in communicating with others.
Since my mission is to coach for lasting change, my focus is particularly on how my clients perform after we have concluded the programme. There is where I can measure whether meaningful change has been achieved. So I follow up for proven lasting change.
We continued and expanded our interview with Sonia- please click the video below.
If you have questions for Sonia or want to talk with her about her work, please feel free to contact her directly at contactme@soniageorgiadou.com.
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